General · Samee's builds

Meet Samee – The World’s most Extraordinary Bike Mechanic

Meet Sammee, Sammee is our master bike builder. Almost daily he builds bikes of unbelievable style and quality, making sure the customers here in the UAE ride some of the most unique bikes in the world. His beginnings in the store were as a bike washer, where he watched & learned with a keen eye.… Continue reading Meet Samee – The World’s most Extraordinary Bike Mechanic

General

Wolfi’s Bike Shop – How it all began

When recently redesigning our company logo with the help of Phishface, we asked ourselves the question, where did our journey start? Well it all started back in 1988 in a small town in the Black Forest area of Germany, where the “one man show” known as Wolfi’s Bike Shop was born in the car repair… Continue reading Wolfi’s Bike Shop – How it all began

General · Training

New Years Resolution – 5 Ways to see Huge Training Results this Year

Enter A Race Competition raises your fitness ceiling because it forces you to push your body harder than you do while training. You’ll recover stronger and experience a bump in performance that could take weeks to develop otherwise. Find a race near you. Go Easy More Often The physiological adaptations that raise your cruising speed… Continue reading New Years Resolution – 5 Ways to see Huge Training Results this Year

Reviews · Road Bikes

Cervelo R5 reviewed by Cyclist.co.uk

Credit: Cyclist.co.uk – James Spender  It’s a simple enough concept: take something good and make it better. Only Cervelo doesn’t do simple. While redesigning its top-end Rca frameset in California last year, Cervelo carried out what it calls ‘a cross-disciplinary parametric design study to determine the sensitivity of aerodynamics, stiffness, comfort and weight to the… Continue reading Cervelo R5 reviewed by Cyclist.co.uk